Thank You Fountain Valley
To everyone who trusted my ability to unite residents, businesses, and city staff around one clear vision—your support proved consensus can drive real outcomes.
I now use that same coalition-building to lead UX teams that turn complex systems into accessible, high-impact products.
HOW I LEAD
Running a city-wide campaign taught me to rally diverse voices around a clear vision, stay transparent about progress, and deliver results that matter. I bring those same habits to every product team I lead.
→ Rally & Align – unite product, engineering, and brand the way I aligned residents, businesses, and city staff.
→ Scale Systems – institute token-based, WCAG-compliant design systems just as I drafted city-wide policies built to serve residents and businesses.
→ Coach for Impact – grow 5–15-person remote teams the way I mentored first-time volunteers into confident field organizers.
That blend of disciplined follow-through and community focus has earned praise from local leaders:

Rudy delivers on every commitment and her discipline would elevate any leadership team.
Akira Fukuda and Nicole Poirier | JMAC Karate Owner/OperatorsCAMPAIGN PRIORITIES
For Fountain Valley. For Us.




COMMUNITY SAFETY
Fountain Valley has the reputation for being a “Nice Place to Live” because our police, fire and public works departments deliver outstanding services to our residents and businesses. Community safety is a top priority, which is why Rudy supports the city’s agreement with the Fountain Valley Police and CityNet providing social workers the ability to assist persons experiencing homelessness, a vital partnership that has proven success. By continuing to support this program, our police officers can prioritize keeping our parks, schools and businesses a safe environment for our residents.
LOCAL BUSINESS
As a former small business owner, Rudy understands how important local businesses are to the community. More than a source of revenue for the city; local businesses provide job opportunities and benefit our residents. Fountain Valley should offer incentives to attract new business, while supporting existing businesses to grow and modernize.FISCAL ACCOUNTABILITY
Safeguarding our tax dollars and finding revenue streams for the city without cost to residents will ensure the city is able to fulfill its financial obligations. Measure HH is part of the 20-year plan to pay off all debt, but looking forward to the future, the city must continue to maintain a balanced budget. The decisions made today will affect the residents of Fountain Valley for decades to come, and Rudy is focused on keeping our city budget on track.
BROADBAND ACCESS
Rudy has publicly shown support in council meetings advocating for fiber optic service providers to operate in our city, and will continue to support access to high-speed internet for residents, schools and businesses. Offering a greater choice of broadband service providers will help attract new business, and benefit working families who are earning and learning from home.ABOUT
Alicia “Rudy” Huebner, a long-time Fountain Valley resident and former City-Council candidate, now channels the same community-first mindset into leading inclusive, metrics-driven product design teams. She remains committed to helping residents, businesses, and families thrive—only now through accessible digital experiences rather than elected office.
Rudy is a community leader who once campaigned for City Council and still serves the city as a Planning Commissioner and Rotary volunteer. Raised through local school and graduating from Fountain Valley High, she channels the same commitment to safe neighborhoods, thriving local business, and community wellbeing into board service and community-driven projects that have supported families and small businesses through challenging times.
Professionally, Rudy is a UX and Product Design leader with 15+ years guiding cross-functional teams in healthcare, AI, and enterprise SaaS. A Laguna College of Art & Design alumna, she has directed mid-sized design organizations, built WCAG-compliant systems, and driven outcomes such as a 90% drop in support calls and a 25% lift in conversions. After leading UX for CalOptima—Orange County’s health insurance provider for low-income children, adults, seniors and people with disabilities—she now applies her blend of civic empathy and product strategy to create scalable, accessible digital experiences that strengthen the communities she loves.

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I help teams scale thoughtfully, lead with clarity, and deliver design outcomes that matter.
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